“This collaboration enables us to create a proposal that reflects the Owner’s wishes while staying true to the Amels standard of quality.”
- Dorien de Reu, Former Project Designer,
Design & Proposal
How do you translate the very first ideas and the Owner’s vision, into a tangible concept for a yacht like the Amels 80?
“Understanding what the Owner truly values helps us shape the direction from the very beginning. With the overall design vision set by our exterior designer, we work closely with sales and the interior designer to translate those early ideas into clear visuals and layout proposals. This collaboration enables us to create a proposal that reflects the Owner’s wishes while staying true to the Amels standard of quality. It’s rewarding to see the Owner’s vision come to life through the visuals I create.”
Which design decisions ensured that the Amels 80 is both technically feasible and timeless in style?
“The timelessness of the Amels 80 comes from the strong foundation established by the exterior designer and the Damen Yachting team. My role is to help keep that vision consistent as we develop proposals, visuals, as well as general layout (arrangement), as well as design updates. I enjoy working with sales, marketing and engineering to find solutions that look elegant, but also make sense from a technical point of view. I appreciate the challenge of keeping the design both beautiful and suitable for construction.”
How do you ensure that the Amels 80 remains adaptable to future Owners while preserving the integrity of the original design?
“What I love about the Amels 80 is that the design already allows room for personalisation while staying true to its character. The core elements of the yacht are defined to protect its identity and quality, but there are built-in possibilities for future Owners to add their personal signature. My role is to bring those options to life through visuals and proposals, so Owners can clearly picture how the yacht could suit their lifestyle. It is rewarding to find the balance between keeping the Amels DNA strong and giving each Owner the opportunity to make it feel uniquely theirs.”
